About me
I am a Creative Art Director and have been working in the fashion industry for over 20 years.
My career began in publishing, where I worked for Hearst Magazines as a Group Art Director. I set up their first art department, where I created bespoke advertising pages and supplements for a variety of leading brand campaigns.
Following my time at Hearst, I moved on to work as a Creative Director for some of the best fashion, beauty and lingerie retail and luxury brands, including ME+EM, Pure Collection and The White Company.
My most recent work has been consulting at The Hut Group, working on digital first beauty accounts. Prior to that I was Creative Lead at VCCP advertising agency working internationally on their fashion lifestyle accounts.
My experience covers large and small scale productions and projects, including brand launches and rebrands. I creatively oversaw a brand refocus for Crew Clothing and Pure Collection, and at The White Company I launched their new skincare range.
One of my most memorable and rewarding campaigns was working on the launch of lingerie brand, Boux Avenue, where I created the face and visual direction, taking the project from my initial concepts and bringing them to life.
This is the way I like to work. I take a 360° approach, creating concepts & mood boards through to art direction of photographic/film shoots, digital content creation and graphic design. I ensure creative is always suitable and effective for both physical and digital brand media.
I have worked on many successful projects, that have taken me all around the world – photoshoots, brand re‑launches, editorial commissions – all of them creatively satisfying and commercially successful.
I am very passionate about what I do and I’d love to help with your next idea, campaign or photoshoot.
Please get in touch and let’s have a chat. You can call me on 07973 137598 or drop me an email at kim@kimjpalmer.com.
What I do
The brand.
Brand strategy and visual identity, design and art direction ensuring brand consistency across all touch points.
The concept.
Creative art direction across all channels of visual communication – website, digital ads, social media, brochures, look-books, windows, POS, packaging etc.
The team.
Operating in-house or consulting, selecting and working with the best photographers, stylists, models, hair & makeup artists to deliver projects on budget and on time.
Thanks to Pavement for their excellent retouching for Pure Collection.